Tuesday, July 9, 2013

The Best of Fall 2013 Ad Campaigns

Kenzo Fall 2013 cat in shoe campaign
Kenzo Fall/Winter 2013 Campaign

Most Fall/Winter 2013 Ad Campaigns have been released by now, and by most we mean we're still waiting for Gucci to close the deal. Yes, it's still July, but if you think about it, fall season is just around the corner. You'd have to agree that a great amount of campaigns have really put some effort into making one of the best advertisements this season. Some may be quirky cool, provocative, thoughtful, or controversial like Saint Laurent has been. 

Whether you love a certain campaign or not, the whole point of these campaigns are to captivate people's attention for a minimum amount of seconds. It only takes about two seconds to have someone take some time to turn around and pause to see an ad. This is why it comes to my conclusion that the following ads below and above are one of the best of the season. Being familiar with the brand's collection doesn't have to be tough homework, because a striking ad is all it takes to have you searching for that brand. 

Kenzo Fall/Winter 2013 Campaign with sean o'pry
Kenzo Fall/Winter 2013 Campaign

In a short summary, Kenzo deserves an applause for its numerous outstanding campaigns. Its Fall 2013 campaign will probably have a wider audience searching for what the brand sells, and overall purchasing the item. In fashion, their collection may not have been the best of the season, but it will surely cause another street style sensation with their most recent technique of advertisements. As a customer, I felt somehow compelled to purchase those shoes the cat was in; they felt luxurious and cool. And about their other awkward semi-dissection ad, we have to say it does grab your attention.

What do you think about the rest of the Fall/Winter 2013 Ad Campaigns?

miu miu fall 2013 campaign with adriana lima
Miu Miu Fall/Winter 2013 Campaign

Miu Miu went for a provocative (lusty) ad that was set on a boat. Doesn't this sound like the perfect setting to provoke sensuality with models Adriana Lima and Emily DiDonato above? 

Michael Kors Fall/Winter 2013 military Campaign
Michael Kors Fall/Winter 2013 Campaign

Michael Kors seems to have focus on delivering a much more sophisticated campaign over the past few seasons. We know Michael Kors is a traveler, but we want to see where his collection will take us each season. Karmen Pedaru and Simon Nessman have turned to be the perfect couple to take us on their adventures. This season, it seems Kors' was portraying a tough military influence with class. Pedaru's black and white coat number sold us. If you thought the coat may have looked kitsch, think again.

Fendi Fall/Winter 2013 fur coat Campaign
Fendi Fall/Winter 2013 Campaign

Fendi took us to a very high building surface in their Fall 2013 campaign. It may be too overt (editorial vibe), but Saskia de Brauw is sure looking high-end in that fur coat. The campaign could even quality to have it framed in your salon.

Kate Moss in Versace's Fall/Winter 2013 Campaign
Kate Moss in Versace's Fall/Winter 2013 Campaign

Versace without a doubt hit a high note with their Fall 2013 campaign. Who wouldn't want to pause to see Kate Moss naked covered with only Versace's yellow fur coat? Or see her making us want to purchase those colorful handbags? Let's just say this may go on our wall of iconic supermodels who can sell anything easily. 

Gisele Bundchen in Louis Vuitton's Fall/Winter 2013 Campaign
Gisele Bundchen in Louis Vuitton's Fall/Winter 2013 Campaign

Louis Vuitton had no other than Gisele Bundchen and an extraordinary selection of more supermodels pose for its new Fall 2013 campaign. Just as the collection implied, it wouldn't be surprising that the setting took place at a hotel. It was a romantic intimacy with supermodels that felt alluring.

Jil Sander Fall/Winter 2013 Campaign
Jil Sander Fall/Winter 2013 Campaign

Jil Sander likes to keep things minimal, and that was how her Fall 2013 campaign felt. There was only something about the wind blowing the model's hair and high-collared leather coat that was mind thoughtful and relaxing if you think about it. 

Tom Ford Fall/Winter 2013 Campaign
Tom Ford Fall/Winter 2013 Campaign

Tom Ford is the symbol of sexuality. This would be why his campaigns always portray a strong sex appeal in them, which is what his fall 2013 campaign had in them. As stated in one post, Mr. Ford knows who he is marketing to here: a woman who wants high luxury made sexy. (See more pictures here).

Donna Karan Fall/Winter 2013 Steamy Campaign
Donna Karan Fall/Winter 2013 Campaign

Donna Karan fall 2013 campaign was about capturing an intimate relation between an artist and his muse. The campaign doesn't need much explaining after this, because there is clearly something steamy going on between these two models. (See more pictures here). 

Also, take a look at Givenchy's Fall 2013 Campaign with actress, Amanda Seyfried here

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